Metro-Goldwyn-Mayer Inc.

Case Study

About

Metro-Goldwyn-Mayer Inc. is an independent, privately-held motion picture, television, home video, and theatrical production and distribution company. The company owns the world's largest library of modern films, comprising approximately 4,000 titles, and over 10,500 episodes of television programming. Its film library has received over 200 Academy Awards, one of the largest award-winning collections in the world, and includes numerous successful film franchises, including James Bond, Pink Panther and Rocky.

Rights Challenge

Metro-Goldwyn-Mayer has seized the opportunity provided by the global media market to satisfy increasing global demand for iconic and recognizable Hollywood content in uses as diverse as documentaries, corporate training presentations, and prime time television. This means that having a robust and scalable platform to handle metadata management, digital media, and licensing transaction management is central to successfully monetizing the world's largest modern film library in the licensing arena.

How do they use RightsLine?

To deal with increasing consumer demands for the immediate delivery of high quality content, Metro-Goldwyn-Mayer relies on RightsLine to power their consumer facing Online Licensing Portal, www.mgmmedialicensing.com. With full end-to-end support of the licensing process from asset creation to digital delivery, RightsLine provides the complete solution to drive all the licensing business for some of the world's most iconic content.

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