Media & Entertainment


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Rights Management

Kartoon Studios, a children's content company, leverages Rightsline to effectively manage their rights ecosystem.

With a combination of licensed and original content, Kartoon Studios licenses their media for distribution (Distribution Deals) and merchandising (Consumer Product Deals). Rightsline enables them to track rights ownership, associating acquisitions with their catalog items and managing the complex web of media and merchandise rights. Additionally, Rightsline streamlines the creation of invoices and records royalty statements, accurately calculating royalties from distribution ad-sharing and consumer product deals.

Hear from Kyle Ritchie, Director of Kartoon Studios, who discusses the challenge, strategy, and results they’ve achieved by using Rightsline:

"The more money you have, the more rights you can acquire. When we started with Rightsline we had 30 acquisition deals, and right now, we are at about 130."

– Kyle Ritchie, Director at Kartoon Studios


As Director of Kartoon Studios (formerly known as Genius Brands International), Kyle Ritchie is responsible for the busy day-to-day operation of the company. As part of the operations strategy, he wanted to use a native cloud-based rights management platform to help improve their acquisition processes, avoid contractual issues and increase overall productivity by using a seamless reporting system.


Kyle uses Rightsline to streamline acquisition deals as part of their two-year vertical strategy to improve the production cycle, adding visibility to all daily content and their production ecosystem.


Kartoon Studios saw a production increase of over 30% by implementing Rightsline. They also saw zero red flags for contractual bounds, with much busier weeks and a 23% increase in acquisitions.